Has your group found itself in a dry period when it comes to paid gigs and performances? Are people always asking you when your next performance is, and you have nothing to tell them except that vague, “sometime at the end of the semester,” answer? Dave Brown at CASA shares 8 tips on how to get the momentum going and book some “gigs”:
8. Shameless self-promotion. This is really the bottom line. You’ve just got to put yourself out there, pass out those business cards, and tell people you’re looking for performances. You have something to sell, so become a salesman. You don’t have to be cheesy or insincere; on the contrary, be proud of what you’re selling. You’ve worked really hard to put together a polished product, and you deserve the money you make. Sell yourself everywhere you can; you never know where your next gig is going to come from.
Even if you don’t need the cash, it’s important that your fans know you’re still around and active. Especially on a college campus where the potential audience changes every year, it’s important to constantly be managing your group’s visibility. Keep increasing your exposure!
How does your group secure those all-important exposure gigs? Let us know in the comments.
Read the full article over at CASA.